IVARII SEO + GEO
Discovery is built in to Ivarii's DNA
Ivarii does the hard work for you, so you can focus on your clients and building your business.
Industry-leading performance out of the box
We deliver lightning fast websites that lead the industry in Core Web Vitals and Page Speed, supported by enterprise-grade security and rock-solid infrastructure. From automatically generated sitemaps to SSL encryption and structured data markup, you have everything you need to run top-ranking sites faster than ever.
generative engine optimization
Prepare for the next generation of search
Ivarii makes it easy for AI search platforms to crawl, index, and recommend your content, all you have to do is build it.
Crawlable by design
Server-side-rendering, high performance scores, and structured data make your sites more discoverable for AI.
LLMs.txt
The LLMs.txt file is a token-efficient way for AI models to read your website, and it's generated automatically.
Consistent across the web
For AI, consistency drives authority. That’s why Ivarii makes it easy to keep your data in sync across multiple platforms.
Born reference-ready
Ivarii leverages the IndexNow protocol to ensure AIs are referencing the most up-to-date version of your site.
Audit SEO at a glance
Leave no stone unturned with Ivarii’s centralized SEO Overview dashboard. Scan for forgotten alt-text, broken links, absent or improper metadata, missing schema, and more—all from one centralized location that’s hidden from client accounts. Start optimizing, or upselling, in just a few clicks.
AI-powered SEO
The only AI-powered SEO tool of its kind, Ivarii’s AI Assistant lets you instantly produce localized metadata that adheres to SEO best practices for all pages at once from a single dashboard. Generate high-converting titles and meta-descriptions in seconds.


Fix broken links in a click
Review the health of all of the links on your website, both internal and external, from a single location. Then fix any issues you may have found quickly from your site’s SEO Overview dashboard
AI-generated alt text in bulk
With the click of a button, generate relevant, detailed alt text for every image on your site all at once. The AI tool picks up on the image’s content and context to create copy that boosts organic traffic and improves accessibility.

Ivarii SEO + GEO FAQs
What is GEO?
Generative Engine Optimization (GEO) is the process of optimizing web content to improve visibility in AI-driven search engines and conversational interfaces, such as Google Gemini, ChatGPT, and Perplexity. Unlike traditional SEO, which focuses on ranking links, GEO aims to make content easily digestible, authoritative, and quotable for AI models to feature in direct answers, summaries, or citations.
Can I customize meta tags myself?
Mostly, yes. Ivarii allows you to add meta tags directly to the header of individual pages or across the whole site, if you want to add your own. There are some tags (like the canonical) that we do not currently allow you to alter, as it’s important Ivarii sets it correctly on your behalf and they don’t get out of sync with the actual page URLs.
If you see large score fluctuations over a long period of time this can be attributed to Google making adjustments to their scoring system.
How does Ivarii do on Core Web Vitals & Site Load Speed?
We’re #1 in the industry. We consistently outperform our competitors like WordPress, Wix, Shopify, Webflow, and others when comparing platform-to-platform performance.
Does Ivarii have a site audit feature?
Ivarii has a rich integration with WooRank, an easy-to-use SEO tool that helps you quickly audit the website from the editor, research and track keywords, track core web vitals, and more. For access to WooRank, reachout to a Customer Success Manger, or your Ivarii Specialist.
